Lovejoys Pure & Simple is specially formulated using fresh chicken sourced in the UK, sweet potato, vegetables, herbs and sunflower oil.
 
We do not include unnecessary grain-based fillers, our sweet potato provides all the dietary fibre your dog needs.
 
Made using only the best freshly prepared ingredients, Lovejoys food is enriched with natural extracts, vitamins and minerals to provide your dog with all he needs for a happy, healthy life.